When your client presents a problem, do you and your client run after the problem or do you turn your client to face themselves?

“When you run after your thoughts, you are like a dog chasing a stick: every time a stick is thrown, you run after it. Instead, be like a lion who, rather than chasing after the stick, turns to face the thrower. One only throws a stick at a lion once.” –

Some problems lend themselves to tactical, thoughtful problem-solving. But real transformation happens when we lead the client to confront themselves, to do the deeper work of investigating how they contribute to their situation and how they keep themselves from having what it is they say they want.If you want to do powerful coaching, you have to be comfortable moving away from simple answers, look inside instead of outside for leverage, and go deeper than the quick fix. You need to excavate the deeper values, beliefs, and identities (beliefs the client has about themselves), and help your client become more intimate with their essence—their natural way of being in the world that aids value.

This Deep Coaching Intensive is a Master Coach program. This is not a course. There’s no set curriculum. We’re going to dance and play with more creative approaches to taking our client work to a deeper, more transformational level. You should be familiar with the Coaching From Essence curriculum to attend this program.

The first Coaching From Essence program took place outside San Francisco in January of 2022 and cost $3,500. There have since been three virtual cohorts and the community has grown to over 250 coaches—new and experienced coaches, life and executive coaches. The community and the course are now completely FREE. You can watch tens of hours of raw, unedited video, plus hours of coaching demonstrations, master classes, and community calls. It’s a complete program for becoming a powerful coach, building a sustainable practice, and doing the work you love.

Go here to become a member of the Coaching From Essence community and take the complete coaching program FREE.

The program will meet every Monday morning from 10 AM to Noon Pacific over Zoom. Five sessions. Some partial scholarships are available. Registration is limited.

More details, application, and registration for the Master Coach: Deep Coaching Intensive here.

Your client doesn’t need another dog. Be a lion.

Coach like a lion.
Don’t be a dog.