Hi. I’m William.

I work with people who want to be bigger versions of themselves.

I’ve had the pleasure to work with new teams and senior leaders all over the world, demystifying and breaking through the fears that hold them back.

For over 30 years I’ve been teaching the transformative power of improvisational skills to create experiential learning that fundamentally changes the way a person sees themself in the world. I focus on being present for agility. Storytelling to make meaning, empathy, and vulnerability. Power dynamics for more resourceful leaders. Innovation (including Design Thinking) to bring out the best in teams. Masks to unmask the best self.

William making improv magic at the Coaching From Essence program


I co-founded one of the largest Improvisational Theaters in the US and shared the principles and tools of spontaneous theater with startups in Silicon Valley. I’ve presented at the World Economic Forum in Davos Switzerland and I’ve created characters for Disneyland. I also teach at the Stanford Graduate School of Business.